Platinum. The Choice For All Three Rings


Your love has just gone platinum. What better way to express your love than with the ultimate precious metal – platinum.

Two people, three platinum rings. Select the pure, rare and eternal qualities of platinum for your three bridal rings – the engagement ring, which represents the promise of marriage, and the two wedding bands, signifying a lifelong commitment of marriage. These three rings will be worn every day as a symbol of what you mean to one another.

Platinum is usually 90-95% pure, which means you’re not only getting more of what you are paying for, you’ll be wearing something pure, natural and authentic as a token of your love. Platinum’s purity also makes it naturally hypoallergenic and ideal for those with sensitive skin.

The same qualities that make platinum ideal for the engagement ring make it equally fitting for wedding bands. Platinum’s natural white color, which never turns, fades or changes over time, will hold its true white luster forever.

Plan to spend three months’ salary for all three rings. And complete your wedding bands selection and purchase six months before the wedding. Too many couples put off this expenditure until the last minute and are forced into a compromised decision when funds become more scarce.

Feel the platinum difference. While the physical density of platinum gives it substance and weight that denotes quality, there is something more to the feeling of platinum, and it goes beyond its inherent pure, rare and eternal qualities. It’s knowing that whether together or apart, you are forever bonded wearing the very best money can buy – and that wearing your platinum bands means you can feel each other’s love. Feeling is believing.

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